Legal

Privacy Policy


1. Introduction

We are committed to protecting your personal data and respecting your privacy. This policy explains how we collect, use, and safeguard your information when you make a booking or use our website.

2. Information We Collect

We may collect and process the following data:

  • Name, email address, and phone number
  • Booking details (dates, property, preferences)
  • Payment information (processed securely via third-party providers)
  • Technical data (IP address, browser type)
  • Usage data (pages visited, interactions)

3. How We Collect Your Data

We collect data when you:

  • Make a booking
  • Contact us via forms, email, or phone
  • Use our website (via cookies and analytics tools)

4. How We Use Your Data

We use your information to:

  • Process and manage bookings
  • Confirm and take payments
  • Communicate with you during your stay
  • Improve our website and services
  • Comply with legal obligations

5. Legal Basis for Processing

Under UK data protection law, we rely on:

  • Contract (to fulfil your booking)
  • Legal obligation (e.g. record keeping)
  • Legitimate interests (improving services)
  • Consent (for marketing, where applicable)

Guidance is provided by the Information Commissioner's Office.

6. Payments

Payments are processed securely through third-party payment providers, which is currently Stripe. We do not store full payment card details.

7. Data Sharing

We may share your data with:

  • Payment processors
  • Property owners or managers (to fulfil bookings)
  • Service providers (e.g. hosting, analytics)

We do not sell your personal data.

8. Cookies

We use cookies to:

  • Enable website functionality
  • Analyse traffic and usage

You can control cookies through your browser settings.

9. Data Retention

We retain personal data only as long as necessary to:

  • Fulfil bookings
  • Meet legal and accounting requirements

10. Your Rights

You have the right to:

  • Access your personal data
  • Request correction or deletion
  • Object to or restrict processing
  • Withdraw consent (where applicable)

11. Data Security

We implement appropriate security measures to protect your personal data from unauthorised access or disclosure.

12. Third-Party Links

Our website may contain links to external sites. We are not responsible for their privacy practices.

13. Contact Us

If you have any questions about this policy or your data, please contact us at:

hello@londonbase.co